You will need to add a placeholder link or text to your email. The format of that placeholder depends on your Email Service Provider. For example, in MailChimp this is how these placeholders are called Merge Tags. You can read more about it here.

MailChimp is using the tag *|UNSUB|* for unsubscribe links.

What you need to do in Chamaileon is, to add an unsubscribe text in the footer.

You can access merge tags on the Workspace settings page.

Then under ''Merge tags'' click ''Add group''.

You can create groups (like an ESP specific group that you can name MailChimp, but if you need to structure your merge tags in other ways, you can do that with groups).

After that, you need to click ''Add tag'' to that group. You can have multiple tags within that group (for example tag for first name, tag for last name, tag for a phone number, etc).

If you add a merge tag to a group, you need to label it and add what its value will be.

For example, if you want to easily paste your contact's first name to your email, you need to add a merge tag with the label "Unsubscribe" and add a replacer with the tag of your email service provider, in this case, for example, Mailchimp, uses tag *|UNSUB|*.

Make sure to check the tags in your email service provider account because they have different tags.

We have added default tags too with already inserted labels and appropriate tags for some email service provider. You can see o the list below.

After that, you can edit your email's text in the editor, and a dropdown will appear for each group that you created, and when clicking on that you can select what merge tag you want to add to the text.

For example, if you need to add your customer's first name to your email (Hello John), then you probably want to see a merge tag labeled "Unsubscribe" when you're editing the text, and if you click on it, the editor will insert **|UNSUB|** as you can see from the screenshot below.

Let us know if you have any other questions!

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